BMW Vs. Audi Blog #5

1. Brand and range ads usually are made around product and place. Print and comparative ads probably make up the other 50% of the budget.
2. Some of the advertising categories that these two companies use are print, online and direct.
3. This means they were placed strategically. The companies are trying to appeal to all kinds of people, rather is be age, race, or their way of life. They are trying to reach everyone with the ads that they placed in various platforms.
4. They used print and digital online advertising.
5. I would have ran ads possible on the radio, television and billboards to expand their horizons.