What Big Brands are Spending on Google

1. Anyone can advertise on Google. Google keeps a tight lid on its technology to keep people from hacking into the system. Anyone can buy and ad with Google, but it is very to tell how much that person spent on ad space.
2. Google controls 65% of U.S web searches, so that means that almost 65% of the population in the U.S is viewing these ads. They show relevant advertising to valued customers. They try to make advertising more measurable and efficient. They try to help consumers out by placing advertising from businesses.
3. No I do not think this was a good move, they should have used that money towards CLEANING up the spill rather than trying to make money. Revenue went down ever since that spill happened; there is no way to recover. They should have hired a successful financial adviser to tell BP what do with the money. I think it wasn’t a smart move, and they wasted all that money for nothing when they could have helped clean up the wildlife that was affected by the spill.
4. It suggests that advertising is here to stay, it’s not going anymore. Companies need to spend money to make money, and buying ad space through Google is the best way to go since 65% of U.S use Google. It also suggests that purchasing ads is an expensive ordeal. Advertising is pricey, so the ads have to be noticeable, and they will be on Google.
5. Google has pricey clientele. Im sure Google’s revenue depends greatly on how much ad space they can sell. If they have long time customers, I am sure that they are going to treat their long time customers with the utmost respect.